AEO vs SEO: What’s the Difference and Why It Matters for the Future of Search
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AEO vs SEO: What’s the Difference and Why It Matters for the Future of Search

The way people search has changed — and continues to change rapidly. Just a few years ago, when someone searched for something on Google, they were presented with a list of links. Clicking one of those links and scrolling through a page to find the answer was the norm. But not anymore. Now, users expect…